Research workspace / Analysis

Data, made understandable.

Descriptive summaries and visualisations derived from genuine survey responses about paid social media advertising and small-scale businesses in Malappuram District.

—Valid responses
—English responses
—Malayalam responses
—Last update
01 / Distribution

Business profile

Live data
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02 / Advertising

Paid advertising use

Live data
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03 / Platforms

Platforms reported

Live data
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04 / Outcomes

Perceived impact

Live data
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05 / Summary table

Response distributions

Percentages are supplied by the live results API and use the endpoint's response denominator.

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Research integrity note. These summaries use the live aggregate results endpoint. No responses means no chart, not an invented example. Current endpoint summaries are descriptive; they do not prove causation. Full statistical tests, raw-response filters, missing-data diagnostics, and cross-tabulations require the relevant analytical dataset and approved methods.